Disney is introducing fan-created TikTok content to its Disney Plus app in its latest attempt to break into short-form creator videos.
The Walt Disney Company announced today that it's partnering with TikTok to bring "an expansive collection of thoughtfully curated Disney-centric fan-created content" to the Verts video feed it launched on Disney Plus earlier this year, providing creators with access to assets from "hundreds" of movies and TV shows.
The partnership will be piloted in the US "in the coming months," according to Disney, with plans to launch in other markets later.
Videos from TikTok creators who opt-in to the program will be h … Read the full story at The Verge.